The PPC Controversy Around Credit For Web Site Visits – Mediapost.com

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The PPC Controversy Around Credit For Web Site Visits
Mediapost.com
Google late last year added a metric in AdWords called view-through conversions that, when pared with multiple exposure attribution, creates "a bit of …
Penalties, Bans, and Paid SearchSearch Engine Journal

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The PPC Controversy Around Credit For Web Site Visits – Mediapost.com

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