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This thing was constructed on January 24, 2013, and it was categorized as Adwords.
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Resource Nation (blog)
Fixed: Google Analytics / AdWords Conversion Data Bug
Search Engine Roundtable
In short, the conversion data was not being past from Analytics to AdWords and when you run your ads based off of CPA bidding, without CPA data being passed through, it can have a negative impact. AdWords customers were told to switch off CPA bidding
Analytics Data Not Populating Into AdWords For Some AccountsSearch Engine Watch
5 Tips On AdWords For E-commerce SitesResource Nation (blog)
Google Reports Adwords-Analytics Data Breakage Now FixedMarketing Vox News
Equities.com -Melodika.net (press release)
all 6 news articles »

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